Overview

Alison steers SRL’s variable message sign (VMS) operation, identifying new markets and developing growth strategies to facilitate the company’s ambitious expansion plans for the product range.  Alison works closely with sign manufacturer SWARCO and our operations team to coordinate SRL’s fleet of VMS, facilitating the efficient and cost-effective supply of state-of-the art solar-powered signs for our customers. One of SRL’s longest-serving members, Alison joined the business in 2008 and has a wealth of knowledge about the intelligent transport system (ITS) sector.