Improve communication and traffic flow around high-footfall events
The challenge
As every event manager knows, the challenge to ensure the safe and efficient flow of traffic around and within venues begins long before an event opens to the public, as suppliers and exhibitors arrive to set up.
Once visitors begin to appear on the scene, whether in vehicles or on foot, they need crystal-clear directions to the right places and fool-proof instructions on safe speed limits.
Security has got to be tight, not just to protect people and assets, but also to simply to ensure that everyone is where they should be so that the event can run to plan.
A robust, integrated portable intelligent transport system (ITS) can help organisers to achieve all of the above, as well as providing great opportunities for branding and advertising.
But it is now no longer enough just to deploy a high-performance system. Most events have their own sustainability targets that can only be met by solutions designed to help minimise their carbon footprint.
The solution
SRL has established itself as a trusted events partner, providing traffic managers of leading events such as Glastonbury Festival with innovative, solar-powered portable ITS hire solutions, enabling them to combine maximum visitor experience and safety with minimum disruption on surrounding public highways.
ANPR cameras identify vehicles by category and integrate seamlessly with variable message signs (VMS), Instaboom safety barriers and traffic signals.
VMS clearly direct vehicles and pedestrians to the venue, the correct entrances and the specific zones you need them to be in. Customers can swiftly adapt messages in real time in response to their evolving requirements, the signs’ flexibility key for fast-moving events such as the London Marathon.
As well as highlighting speed limits, their full-colour capability means that they can also be deployed as eye-catching, high-impact marketing tools.
Instaboom safety barriers give automatic access to registered vehicles only, while traffic signal timings can be varied according to vehicle type, allowing more time for slow-moving HGVs.
And while traffic flows safely and efficiently to and around the event, portable 360O CCTV cameras closely monitor the site, however challenging the environment, alerting security teams when perimeters are breached, accidentally or otherwise.
Whatever your needs, SRL will work in efficient partnership with you as you plan your event, designing and delivering the ideal bespoke solution.
To find out about how SRL can help you to ensure that your event runs safely and smoothly, please email hire@srl.co.uk or call 01606 738866.
Portable CCTV to track bottlenecks
Deploying portable CCTV cameras along key routes, pinch points and entrance/exits can be a great way to monitor traffic flow. Deploying them around site improves overall event security, too.
Bespoke, full colour messaging VMS
SRL’s VMS (Variable Message Signs) can be used in several high-impact ways at events. They are a brilliant way to direct people to the correct areas to improve overall visitor experience.
High-impact from distance
Utilised at events like the London Marathon and Commonwealth Games, SRL’s VMS provide a cost-effective way for event organisers to communicate with members of the public.
An easy way to prevent incursions
Instaboom and Instaboom LITE are two examples of automated security barriers which have been used to help manage site visitors at events and festivals.
Products designed for the events sector
Services and Support
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